Miu Miu Sunglasses Video with Lupita Nyong’o

Miu Miu Sunglasses Video with Lupita Nyongo and Elle Fanning Thubnail

We have loved the playfulness of Miu Miu sunglasses from the moment we laid eyes on them. And now Miu Miu has released a super fun Spring/Summer 2014 campaign video, just long enough to whet the appetite. The video was shot by Inez & Vinoodh with a nod to video game pacing and techno sounds. The video stars fashion icons…

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Brilliant Round Mykitas

Round Mykita Sunglasses in striking purple blue as seen at Dan Deutsch Optical Outlook West Hollywood

Round Mykitas Round eyewear has been all the rage these days, and no one is doing it better than Mykita. These round sunglasses seem to jump right off the shelf, due in no small part to their brilliant purple blue color. Round and Around We Go If you prefer something a bit softer, Mykita has…

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Masunaga Pretty In Pink

Masunaga MA 9003 in pink and gold

Masunaga 9003 One of our favorite frames in the shops right now, these very pretty sunglasses from Masunaga are exquisitely detailed. A titanium core translates to comfortable and lightweight. The metal is finished in gold with soft matte pink highlights. A delicate pink stripe runs down the elegantly contoured temples.   And the icing on…

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Barton Perreira 2014 Campaign Video

Barton Perreira Video still

Barton Perreira 2014 Campaign Video The video, which features models Chris Brown and Petie Sjogren is beautifully shot in the Pacific ocean by Barton Perriera and cinematographer  president Tim Cadiente. It is a perfect vehicle to show off Barton’s latest eyewear, designed right here in California. It’s the classic tale of wanderlust. Boy’s airstream is stuck…

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New Ray-Ban in Westwood: skinny wayfarers and all

A pair of folding Ray-Ban Clubmasters in black profile view with the Dan Deutsch Optical Outlook logo reflected in the lens

New arrivals from Ray-Ban in Westwood We recently got a shipment from Ray-Ban in our Westwood Village shop that really piqued our interest. Ray-Ban is always coming up with something new, but there were too many notables this time for us to keep quiet. Clubmasters fold and go platinum Although not the first sunglasses to…

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Dan and Jack Scalia feeling blue

Dan Deutsch and Jack Scalia in Beverly Hills

Actor, model and longtime acquaintance Jack Scalia stopped in to our Beverly Hills store recently to say hi. Dan and the sex symbol, whose career was launched by an underwear ad and is best known for his role in All my Children, found something in common: a deep fondness for the color blue.

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New Collection: Miu Miu Eyewear

New Collection Miu Miu Video

We’re excited announce Miu Miu Eyewear as the most recent addition to our collections. Here’s a teaser video for their Fall / Winter 2013 release. Clap your hands now…

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Nudity, Dirty Mindy and more from Thierry Lasry

Ignacio tries on the Thierry Lasry Kendry in blue named for rapper Kendrick Lamar.

Thierry Lasry in Beverly Hills Recently Thierry Lasry came by our Beverly Hills shop to show us his latest sunglass designs. Lasry loves Los Angeles for the sense of freedom that the city affords.  The feeling is mutual. We were seriously impressed with the new release. There were new colors, new designs, and this time,…

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An inside look at Mykita’s craftsmanship – VIDEO

inside look at mykita craftsmanship

New Making-Of Videos from Mykita Mykita just released a series of videos that allow us an inside peek — not only into their creative process, but into the manufacturing process as well. Their impeccable craftsmanship and creative ideals carry through to these videos – detail oriented and engaging. Have a look at the elegant way…

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Alain Mikli’s Chamarel Collection

Alain Mikli Chamarel. Temple detail.

Chamarel – a fresh approach to classic Mikli We are loving the new Chamarel collection by Alain Mikli. Mikli has been showcasing checkers since the brand launched in 1978. This new approach to the traditional motif features non-repetitive patterning, plenty of open space and 9 combinations of gorgeous color. Image courtesy alainmikli.com      

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Ray-Ban Aluminum Clubmasters

Ray-Ban Aluminum Clubmaster Video Thumbnail

Aluminum Eyewear A blast from the past brings us the Ray-Ban Clubmaster in a new incarnation. Ray-Ban’s iconic style, first introduced in the 1980’s was modeled after browline glasses first made popular in the 1950’s.  Although some predecessors were available in aluminum, this is the first time Ray-Ban has released the Clubmaster in the lightweight…

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