Bass Curve: Don Boyette

He’s played with Cher, Lionel Richie and Michael Jackson. Bass guitar dignitary and longtime friend Don Boyette comes in for a new groove before setting off for the seaven seas with Michael Jackson THE IMMORTAL World Tour.
Violent Femmes Rock Coachella Eyewear

Violent Femmes bassist Brian Ritchie recently came in to our 3rd St shop for some new looks. The musician and his wife Varuni, who live in Tasmania, were on their way to to Coachella for a much anticipated Violent Femmes reunion performance. “When I saw this shop, I knew I was going to find something special […]
Typical Day

It was another typical day at Dan Deutsch Optical Outlook, Beverly Hills. Actor Michael Nouri was pleased to run into long time acquaintance, bassist Verdine White of Earth, Wind & Fire in the store. Dan had told White that he wanted to make him a custom set of gradient lenses for his vintage Porsche Carrera’s […]