We try to bring you photos, video and news from the optical designers around the globe but sometimes we like to bring you a little promotion of our own. Recently, DDOO created a new video to showcase some of our favorite lines, shot in some of our favorite LA locations: Royce Hall at UCLA, in a…
Category: Eyewear Designers
We get excited about the designers we carry.
Masunaga x Kenzo Sunglasses
Kenzo hearts Masunaga Kenzo Takada has been wearing Masunaga frames for years, since he was first introduced to them by his optician in Paris. He’s admired the brand for its timeless designs and unparalleled craftsmanship. When Takada gets the opportunity to design a line of sunglasses for the generations old Japanese eyewear factory, the results are amazing. Kenzo Takada front row at…
Shay Mitchell Having Way Too Much Fun
We had such a blast with Shay Mitchell at our West 3rd St shop yesterday. What an all-around awesome person! How fun is this instagram video she made? http://instagram.com/p/v-D4-Nwr3C/ Shay, thanks for the visit and the insta-love. You rock!
M. Cohen
M. Cohen in Thom Browne Neighbor, tastemaker, jewelry designer, and friend M. Cohen in our 3rd street shop accessorizing his personal stack of amazing M. Cohen bracelets with a pair of red, flat Thom Browne aviators. Check out his his gorgeous collections online or, even better, in person at his boutique on 3rd. Never leave your wrists naked -M. Cohen Eyewear…
Oakley: Finding Purpose in Design, Video
http://youtu.be/6ZSleiPmEDE Peter Yee, Vice President of Design at Oakley, talk to Hypebeast about Oakley’s design process.
TB 707: black, gold, red, white and blue
We are trying to stay cool about these killer Thom Browne specs, but we’re having a hard time. They are just so good. Thom Browne TB-707 Browne professes not to know too much about the history of fashion, but a quick study of his eyewear says otherwise. The new TB-707, part of the Thom Browne Summer 2014 release, is the latest in…
Jennifer Stano in Porsche Sunglasses
We’ve loved the original Porsche sunglasses when they first came out in 1978, and we’re happy to say that back in a big way! Even better than they were before, the design is now rendered in titanium and so they’re lighter and more comfortable. The design will always be a classic. Jennifer Stano’s Sunglasses One look…
Villaraigosa at UCLA
Antonio Villaraigosa at our UCLA shop Antonio Villaraigosa, 41st Mayor of the City of Los Angeles, takes a moment with Dan while updating his eyewear at our UCLA, Jules Stein location. Villaraigosa was a history major at UCLA. Dan’s philosophy? Sometimes one pair just isn’t enough.
Flat Out Brilliant Thom Browne Aviators

New Thom Browne Sunglasses How does a designer continue to innovate while staying true to their identity? It’s a tricky balancing act and we think Thom Browne is doing a bang-up job of it. The brand’s clean lines, carefully wrought details and new approaches to the classics have spawned some new love children, and we…
Polly Borland’s New Lenses
Video: Fendi Color Block Sunglasses
Fendi heralds their unique “frame in a frame” with this stylized video featuring the singer Kiesza. Look out for Fendi designs like their striped “Pequin” motif. The filmmakers play with light and shadow in a way that mimics the way light moves through the multiple layers of the eye-catching Fendi color block sunglasses.
This Just In: Italia Independent

Italia Independent We are excited to announce the newest addition to our designer eyewear lineup, Italia Independent. Think of it as a “Made in Italy” reboot: fun colors, innovative shapes, brand new materials. Eyewear that is full of life. Glasses that shout out to be touched and felt. Founded by Lapo Elkann and others in 2007, the brand aims…