We get excited about the designers we carry.
Italia Independent We are excited to announce the newest addition to our designer eyewear lineup, Italia Independent. Think of it as a “Made in Italy” reboot: fun colors, innovative shapes, brand new materials. Eyewear that is full of life. Glasses that shout out to be touched and felt. Founded by Lapo Elkann and others in 2007, the brand aims…
You may not know it from his troubled Criminal Minds persona Derek Morgan, but longtime customer Shemar Moore is one of the friendliest actors working in Hollywood today. Here he is back in his Young and Restless days at our West Hollywood shop: Recently Shemar has been posting gorgeous pictures of himself and our eyewear on his…
Please Join Us for a Very Special Event WHAT Trunk Show featuring the latest eyewear from Oliver Peoples. We will previewing every frame in every color from the Oliver Peoples S/S 2014 collection, as well as their new California-inspired line West. WHEN May 31st, 1-4pm WHERE Dan Deutsch Optical Outlook Studio City RSVP You can join…
We have loved the playfulness of Miu Miu sunglasses from the moment we laid eyes on them. And now Miu Miu has released a super fun Spring/Summer 2014 campaign video, just long enough to whet the appetite. The video was shot by Inez & Vinoodh with a nod to video game pacing and techno sounds. The video stars fashion icons…
Round Mykitas Round eyewear has been all the rage these days, and no one is doing it better than Mykita. These round sunglasses seem to jump right off the shelf, due in no small part to their brilliant purple blue color. Round and Around We Go If you prefer something a bit softer, Mykita has…
Masunaga 9003 One of our favorite frames in the shops right now, these very pretty sunglasses from Masunaga are exquisitely detailed. A titanium core translates to comfortable and lightweight. The metal is finished in gold with soft matte pink highlights. A delicate pink stripe runs down the elegantly contoured temples. And the icing on…
Barton Perreira 2014 Campaign Video The video, which features models Chris Brown and Petie Sjogren is beautifully shot in the Pacific ocean by Barton Perriera and cinematographer president Tim Cadiente. It is a perfect vehicle to show off Barton’s latest eyewear, designed right here in California. It’s the classic tale of wanderlust. Boy’s airstream is stuck…
New arrivals from Ray-Ban in Westwood We recently got a shipment from Ray-Ban in our Westwood Village shop that really piqued our interest. Ray-Ban is always coming up with something new, but there were too many notables this time for us to keep quiet. Clubmasters fold and go platinum Although not the first sunglasses to…
We’re excited announce Miu Miu Eyewear as the most recent addition to our collections. Here’s a teaser video for their Fall / Winter 2013 release. Clap your hands now…
Thierry Lasry in Beverly Hills Recently Thierry Lasry came by our Beverly Hills shop to show us his latest sunglass designs. Lasry loves Los Angeles for the sense of freedom that the city affords. The feeling is mutual. We were seriously impressed with the new release. There were new colors, new designs, and this time,…
New Making-Of Videos from Mykita Mykita just released a series of videos that allow us an inside peek — not only into their creative process, but into the manufacturing process as well. Their impeccable craftsmanship and creative ideals carry through to these videos – detail oriented and engaging. Have a look at the elegant way…
Chamarel – a fresh approach to classic Mikli We are loving the new Chamarel collection by Alain Mikli. Mikli has been showcasing checkers since the brand launched in 1978. This new approach to the traditional motif features non-repetitive patterning, plenty of open space and 9 combinations of gorgeous color. Image courtesy alainmikli.com